The all-in-one super-zoom camera for creative stills and video
8 December 2011: Leica Camera AG has today announced the Leica V-Lux
3, a versatile all-round compact camera with a 24x optical zoom lens,
designed for photographers shooting landscapes, portraits, architecture
or wildlife, as well as sports and fast-moving subjects.
Perfect for travel photography where flexibility is vital, the V-Lux 3
features a Leica DC Vario-Elmarit 4.5 - 108mm f/2.8 - 5.2 ASPH.
super-telephoto zoom lens with an enormous range of focal lengths
equivalent to 25–600mm in 35mm format, making it ideal for almost all
photographic situations. A newly-developed 12.1 megapixel CMOS sensor
ensures exceptional image quality, performing particularly well in low
light and at high speeds. The high contrast, low noise, and rich and
natural colours delivered by this sensor set new standards in a camera
of this class for both still images and movies.
Furthermore, the V-Lux 3’s high-speed continuous shooting function
(12 frames per second at full resolution, or 60 frames per second at a
resolution of 3.5MP), make it one of the fastest burst-shooting cameras
in its category.
In addition to still image functionality, the Leica V-Lux 3 offers an
extensive range of video options and exceptional quality comparable
with premium-range camcorders, capturing full HD video in AVCHD format
with 1920 × 1080 pixels and 60 full frames per second, known as 1080p60.
This video format not only guarantees the perfect rendition of fast
movement with outstanding detail, but is also ideal for conversion to
alternative resolutions and refresh rates. In addition, the V-Lux 3 can
record footage directly in MP4 format, which can be used directly on
mobile devices and on the web, conveniently and without conversion. The
entire 24x zoom range is available during video recording, and an
integrated stereo microphone with an electronic wind noise filter
guarantees a crystal-clear soundtrack.
Peter Kruschewski, product manager for Digital Compact Cameras,
Leica Camera AG, said, “The Leica V-Lux 3 combines exceptional
performance with the handy size of a compact camera, thus uniting the
product features of two camera systems, and offering the user numerous
benefits. The enormous range of focal lengths covers almost all
photographic situations, normally requiring the use of cameras with
interchangeable lenses. The V-Lux 3 is therefore an attractive
alternative to entry-level DSLR cameras, particularly where size and
convenience are paramount.”
The Leica V-Lux 3 features a 3” LCD display with 460,000 pixel resolution, delivering an extremely bright and clear view, and enabling precise and reliable composition, framing and review of images. For maximum flexibility, the monitor can be twisted and turned in almost any direction, opening up entirely new horizons for image composition – from even the most unusual or challenging angles. Even if it is necessary to shoot stills or video from above the head or close to the ground, the photographer remains in full control.
Characterised by its ergonomic, compact design and extremely simple handling, the V-Lux 3’s integrated handgrip and light weight allow the photographer to produce outstanding images in all situations, including one-handed shooting. The camera controls are clearly laid-out, enabling fast and easy operation. For example, video recording can be started and stopped at the touch of a button on the top of the camera.
For maximum protection of the Leica V-Lux 3 in outdoor conditions, a strong, black camera case will be available as an optional accessory. The case is made from the same hard-wearing and water-repellent material used for convertible roofs in the automotive industry.
Software
The Leica V-Lux 3 features a 3” LCD display with 460,000 pixel resolution, delivering an extremely bright and clear view, and enabling precise and reliable composition, framing and review of images. For maximum flexibility, the monitor can be twisted and turned in almost any direction, opening up entirely new horizons for image composition – from even the most unusual or challenging angles. Even if it is necessary to shoot stills or video from above the head or close to the ground, the photographer remains in full control.
Characterised by its ergonomic, compact design and extremely simple handling, the V-Lux 3’s integrated handgrip and light weight allow the photographer to produce outstanding images in all situations, including one-handed shooting. The camera controls are clearly laid-out, enabling fast and easy operation. For example, video recording can be started and stopped at the touch of a button on the top of the camera.
For maximum protection of the Leica V-Lux 3 in outdoor conditions, a strong, black camera case will be available as an optional accessory. The case is made from the same hard-wearing and water-repellent material used for convertible roofs in the automotive industry.
Software
The Leica V-Lux 3 is supplied with a comprehensive suite of software.
Adobe® Photoshop® Elements® provides users with a comprehensive and
versatile image editing solution that offers viewing, organisation and a
wide range of processing options for still images in compressed or RAW
format. Also included is Adobe® Premiere® Elements®, an easy-to-use
package offering video processing for movie files recorded by the V-Lux 3
in AVCHD format, and also enabling the creation of professional audio
and video effects. Both programs are available as free downloads from
the Leica web site after registration of the camera.
Leica warranty and added value services
The Leica V-Lux 3 comes with a two-year warranty and a one-year Leica UK ‘Passport’ (complimentary accidental damage cover). UK customers are also welcome to visit the Leica Store and Akademie in Mayfair, London, for a complimentary demonstration or training session on the features of the camera. Technical support by telephone is available via Leica’s London-based Client Care department.
Pricing and availability
The Leica V-Lux 3 is scheduled to be available in the UK from January 2012 from authorised Leica dealers including the Leica Store Mayfair: http://www.leica-storemayfair.co.uk, tel: 020 7629 1351. A full list of authorised UK Leica dealers is available at http://www.leica-camera.co.uk. The suggested retail price of the Leica V-Lux 3 is £690 inc. VAT. The black outdoor case will be available at an SRP of £135 inc. VAT.
Leica warranty and added value services
The Leica V-Lux 3 comes with a two-year warranty and a one-year Leica UK ‘Passport’ (complimentary accidental damage cover). UK customers are also welcome to visit the Leica Store and Akademie in Mayfair, London, for a complimentary demonstration or training session on the features of the camera. Technical support by telephone is available via Leica’s London-based Client Care department.
Pricing and availability
The Leica V-Lux 3 is scheduled to be available in the UK from January 2012 from authorised Leica dealers including the Leica Store Mayfair: http://www.leica-storemayfair.co.uk, tel: 020 7629 1351. A full list of authorised UK Leica dealers is available at http://www.leica-camera.co.uk. The suggested retail price of the Leica V-Lux 3 is £690 inc. VAT. The black outdoor case will be available at an SRP of £135 inc. VAT.